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Subject: Strategy, Leadership and the Culture of Innovation
Study Mode: Full time x Part-time Blended
Assignment Title/Brief:
Resolving Strategic tensions in the Pharmaceutical Industry
| Proposal Sunday 19th March 2023 Submit as word document to Moodle by 10pm Report Sunday 16th April 2023 Submit as word document to Moodle by 10pm Presentation Sunday 23rd April 2023 Submit as video file to Moodle by 10pm |
Word count: 3,000 (Report only) Total %: 100%
| Proposal | Sunday 19th March 2023 | Submit as word document to Moodle by 10pm |
| Report | Sunday 16th April 2023 | Submit as word document to Moodle by 10pm |
| Presentation | Sunday 23rd April 2023 | Submit as video file to Moodle by 10pm |
| ASSIGNMENT BRIEF AND COMPONENTS |
| PROPOSAL (15%) |
| Complete and submit a document in MS Word format, including: Cover and tables: MS Word cover page, tables of contents and figures, and one captioned figure.Cases list: a numbered list of the (provided) case studies being used, each cited using ZoteroCase insights: a 300-word summary of potentially relevant insights from the cases (in paragraph form)Headings: all headings and boxes that will be in the final Report (see ‘Structure of Report’ overleaf)Sources: under each topic heading, two sources of theory identified, relevance explained and citedReferences: Zotero References section showing all cited sources in the Griffith College – Harvard style. |
| REPORT (60%) |
| Complete a written report comprising an analysis of your chosen company’s approach to strategy in your own words, based on the case studies provided and other credible and cited sources. The report should be developed from the Proposal document (with the ‘case insights’ and ‘sources’ parts removed or integrated into the analysis), grounded in theory and correspond with the “Structure of Report” both in terms of headings and content. Any figures should be captioned and listed in the Table of Figures. Any generic information not linked to the instructions or content highlighted in Turnitin as ‘similar’ (aside from references or similarity with your own previously-submitted drafts or Proposal) earns zero marks, and aside from the case studies (which should be referred by the case number attributed to them in the list), all facts and theory and other sources referred to must be cited using Zotero (Griffith College – Harvard style). |
| PRESENTATION (25%) |
| Create a 3-minute video showing you presenting the following slides (in this order): Cover slide: full name, student number, name of the company studied. Diagram/image is optionalTensions: A single table/diagram listing the topics and identifying how the company resolved eachImplications of the report’s Assessment section for the company and Strategy itselfContributions of the reports’ Actions section to the company’s prospects if implementedLearning Outcomes: Identification (and explanation) of two MLOs that you achieved in this workPharma 4.0: Identification (and explanation) of which development stage the company is closest to |
| MARKING SCHEME | |||||
| Proposal | Cover, tables, captions 20% | Case list 10% | Case insights 25% | Headings, sources, explanations 30% | Referencing 15% |
| Report (applied to each section) | Use of Theory 25% | Applying Theory & Concepts 40% | Structure and Style 10% | Evidence of engagement 15% | Conforming to instructions 10% |
| Presentation | Design & Delivery 20% | Implications 20% | Contributions 20% | MLOs 20% | Pharma 4.0 20% |
| STRUCTURE OF REPORT (headings, content, % contribution to report mark and word count estimates) | % WORDS | |
| Introduction | 10% | |
| Overview and commentary on the findings of this report: how they resolved the tensions overall, insights on the company generated from your analysis, assessment and actions sections. No history or general description of the company, its operations or products should be included. | 300 words | |
| Table of Contents Table of FiguresList of Cases | n/a | |
| Missioning and Visioning | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on an examination of your company’s mission and vision, as well as their words and actions | ||
| Business Level | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on an examination of the Business Model of one key pharma department of your company | ||
| Corporate Level | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on an examination of your company’s corporate composition and management | ||
| Formation | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on an examination of your company’s Strategy Formation Activities & Roles | ||
| Change | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on a comparison of the Areas, Magnitude and Pace of two major changes your company has undertaken | ||
| Industry Context | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on a comparison of (a) the dimensions, paths (optional), drivers and inhibitors in the industry with (b) your company’s approach to each | ||
| Organisational Context | 10% | |
| Dilemma, trade-off, puzzle, paradox (delete all but one) | 300 words | |
| Explain the rationale for your answer, based on a comparison of two recent leaders’ approach to organisational development (i.e., their respective sources, levers and arenas of influence) | ||
| Assessment | 10% | |
| What does the number and mix of dilemmas, trade-offs, puzzles and paradox resolutions you found say about (a) how well the company handles strategic challenges and (b) its prospects? | 300 words | |
| Actions | 10% | |
| Identify, justify and discuss three specific actions that could, respectively, improve how your company resolves three key tensions – i.e., one action per tension (for example, if you found that they resolved X tension as a trade-off, what they could do to resolve it as a puzzle instead) | 300 words | |
| References | 5% | |
| References section created using the Zotero ‘Add Bibliography’ function set to the “Griffith College – Harvard” Style, checked for accuracy and inclusion of all required source information | n/a | |
| Total | 3,000 |
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